Marketing & Selling Techniques for Digital Portrait Photography 🔍
Hawkins, Kathleen (Kathleen Marie)
Amherst Media, Incorporated, Illustrated, PS, 2005
英语 [en] · PDF · 14.6MB · 2005 · 📗 未知类型的图书 · 🚀/ia · Save
描述
More than a dozen marketers and photographers contributed to this manual that advises photographers attempting to run a profitable business while maintaining focus on their creative expression and client relationships. Savvy marketing advice on how to select a target audience, create a marketing strategy, design effective marketing pieces, and fine-tune the studio environment to appeal to families is complemented by before-and-after examples of studio mailers with an analysis of layout and design changes. The human side of the business of portrait photography is also addressed, including tips for improving interpersonal skills, gaining community visibility, managing the client intake process, and walking prospective clients through the product line.
备选作者
Kathleen Hawkins
备用出版商
Buffalo, NY: Amherst Media
备用版本
United States, United States of America
备用版本
Buffalo, NY, 2005
备用版本
July 1, 2005
备用描述
With the implementation of digital technology and the rapid changes in the photography industry digital portrait photography now requires a new set of skills that differ from those used in film photography.
备用描述
126 p. : 28 cm
Includes index
Includes index
开源日期
2024-07-01
ISBN-13978-1-58428-163-4
ISBN-101-58428-163-4
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